Tailor Your CV for Each Job Application
One of the biggest mistakes Kenyan job seekers make is sending one generic CV to every company. Spend 10 minutes customizing your Career Objective and key skills to match each specific job description. Companies using Applicant Tracking Systems (ATS) — common in NGOs, banks and multinationals — use software that scores your CV against the job description keywords before a human even reads it.
Use the Right Font and Formatting
Keep your CV clean and easy to read. The most accepted fonts in Kenya are Times New Roman (12pt), Calibri (11pt) or Arial (11pt). Use bold only for your name and section headings. Use consistent spacing throughout. Avoid tables, columns and heavy graphics — especially if applying by email, as these can corrupt when opened on different devices.
Always Save and Send as PDF
Unless the employer specifically requests a Word document, always send your CV as a PDF. PDFs preserve your formatting across all devices and operating systems. A Word document sent to an employer can look completely different on their computer, destroying your carefully formatted layout.
Include a Photo — But Make It Professional
In Kenya, including a passport-size photo is common and expected for most positions, especially government, banking and corporate roles. Use a clear, recent photo with a plain white or light blue background. Dress professionally. Avoid selfies, cropped social media photos or sunglasses.